Society has come a long way since the geological era of racism and inequality between men and women, yet it is disturbing to see that women are still perceived as objects to this day. In the past, women were treated as if the only function they served in edict was to live and work as housewives. At the time, society fixed that the role of a wo gayhood was to everywheresee all household duties and wait for their owners, or husbands, to come back from work. While this cognition has evolved and more women are seen in the workforce and are about equally paid as men in their field, it is embarrass that women are still demoralized in order to get by products. Not only has womens sexuality been heavily exploited by the media as a means to promote goods and services just now also as result of such exploitation, some womens self-esteem has been severely damaged.
Advertisers tend to portray women in their ads as objects; bodies that dont speak for themselves, the women in these ads are presented in a sexual manner that sends a clear substance to the audience This is what men ask from a woman. By apply this denigrating approach, ads single out a large piece of the female demographic of the audience by disregarding the opinions of a base of potential customers.
A prime example of this is seen in an ad by Skol, a prominent beer company. On the premier(prenominal) page of the ad, it shows a woman drunkenness from a general fountain with words on top saying that drinking is the way it is today because the creator didnt drink Skol. save on the second page, the same woman is drinking from a Skol fountain which is only a few inches above the ground, the woman is photographed bending over in order for her to look exciting and desirable to men, clearly linking beer with sexual intercourse and a mans pleasure. Every part of that ad is a turn of sexual appeal, especially when the model is pictured bending over to show more of her legs and to shape her rear end. All of this is done...If you want to get a full essay, order it on our website: Ordercustompaper.com
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